Skip to main content
Fathom Coffee Roastery

TextToOrder (TTO) for coffee shops

Your regulars text their order and skip the line.

No app. No new POS. TextToOrder lets coffee shop regulars order naturally by SMS, confirm their total, and pay through a Square-connected flow your team can operate.

TextToOrderSquare-connected quote
16oz oat latte and a cold brew
Your order:
1x 16oz Oat Latte
1x Cold Brew
Reply 1 to confirm, 2 to edit, 9 to cancel.

Pilot metric slot

__%

repeat-order rate

Reserved for a real shop case study once pilot data is approved.

Pilot metric slot

$__

average order value

Placeholder only. No performance claim until a live pilot is measured.

Pilot metric slot

__

orders per week

A slot for real order volume evidence, not an invented benchmark.

Why owners care

Built around the morning-rush behavior you already see.

The product pitch is simple: meet regulars where they are, reduce repeated counter friction, and keep the shop operating around Square.

Regulars do not want another app

They already text. TTO keeps the ordering habit inside the channel they use all day.

Morning rush gets less brittle

Known customers can order ahead, confirm the quote, and arrive when the team is ready for pickup.

Natural SMS matches real ordering

Customers can write coffee orders the way they would say them at the counter.

Square-native positioning lowers change

The workflow is designed around Square-connected ordering and payment instead of a separate marketplace app.

Owner value

A text ordering layer with the pieces shops expect.

Natural-language SMS ordering

Customers text normal coffee requests instead of tapping through a menu tree.

Preferences and smart defaults

Returning regulars can be recognized by their usual milk, size, and order patterns.

Card-on-file returning flow

Regular customers can move from quote to confirmation without repeating checkout friction every time.

Mobile checkout for first-timers

New customers can pay through a phone-friendly Square-connected payment flow.

Square POS/KDS integration path

TextToOrder is built to fit a Square-centered shop workflow rather than replace the counter system.

Admin visibility

Operators get visibility into orders, health, analytics, and support needs from the admin surface.

Square-native positioning

Not another marketplace between you and your regulars.

TextToOrder is designed around Square-backed ordering and payment instead of asking customers to join a separate consumer app. The goal is to fit the shop workflow your team already understands, then make repeat ordering feel more natural for regulars.

Want this for your shop?

If you run a coffee shop with regulars, morning rush, and Square, we should talk.